About This Role
**About the Company**
Join a leading luxury marine company that creates world-class yachting experiences for discerning clients worldwide. This prestigious brand is renowned for its commitment to excellence and sophisticated craftsmanship in the luxury boating industry.
**The Role**
We're looking for an exceptional Social Media Manager to transform our digital presence and craft compelling narratives that capture the essence of luxury yachting. This Instagram-focused position offers the opportunity to shape how audiences experience premium marine lifestyle content across multiple platforms while building meaningful community engagement.
**What You Will Do**
Build and implement comprehensive organic social strategies that elevate brand visibility and drive authentic audience growth across Instagram, Facebook, and YouTube. You'll orchestrate the complete content journey from concept to publication, managing editorial calendars while maintaining impeccable visual standards that reflect our luxury positioning. Collaborate with specialized creative teams including drone operators and professional photographers to produce stunning visual content, while also creating polished mobile content during field work. Transform premium lifestyle moments into captivating digital stories through sophisticated copywriting that speaks to affluent audiences. Represent the brand at exclusive industry gatherings, luxury marine exhibitions, and product unveilings, particularly during busy summer event circuits. Monitor performance metrics and social analytics to refine strategies and maximize engagement effectiveness.
**What We Are Looking For**
• 6+ years managing social media for premium brands
• Proven success with luxury lifestyle content strategies
• Experience directing professional photography and video teams
• Strong mobile content creation abilities
• Exceptional copywriting skills for affluent audiences
• Advanced knowledge of Instagram, Facebook, and YouTube algorithms
• Comfort with hybrid work arrangements and event travel
The ideal candidate brings deep understanding of high-end brand aesthetics with a track record of growing sophisticated social communities. You should have hands-on experience working with creative professionals while being capable of producing quality content independently. Your background likely includes luxury goods, lifestyle brands, or experiential marketing where you've successfully translated premium experiences into engaging digital narratives that resonate with discerning audiences.
**Nice to Have**
• Background in marine, automotive, or luxury hospitality sectors
• Experience with influencer partnership management
• Knowledge of paid social advertising principles
• Familiarity with content management systems
• Event marketing and activation experience
Candidates with exposure to experiential luxury industries will particularly thrive in this environment. Additional skills in community management, brand partnership development, or digital marketing automation would complement this role well, though the core focus remains on organic content excellence and authentic storytelling.
**What We Offer**
This hybrid position based in Florida provides the perfect balance of collaborative office time and flexible remote work. You'll enjoy extensive opportunities for professional growth within a respected luxury brand, including travel to premier industry events and exposure to high-profile marketing initiatives. Our dynamic environment encourages creative innovation while providing the resources and support needed to excel in luxury digital marketing.